Role: art direction, storyboarding, animatic, title design, illustration, 2D animation, 3D animation, compositing, editing, analog post-production & re-digitization
Lyric video produced summer 2012 for the lead single on MS MR's major-label debut. Video received positive response from fans and reviewers like Pitchfork. Social buzz surrounding the video eventually led to the song being featured in a much-discussed "Game of Thrones" season trailer a few months later.
Client: Sony Music Entertainment
MSMR - Bones [Columbia/Creep City 2012]
multiplatform campaign for Turner. Developed black/white base look, including type/grid treatment and a library of around 40 swappable tiles, and applied it across web banners, environmental graphics, window clings, standees, custom t-shirts, wayfinding materials, animated GIFs and more for internal tease/reveal activations surrounding the Techwood renovation.